What to wear for date night
Style & Fashion
April 8, 2018

The Cost per Wear Approach

Written by Nadia Have you ever wanted to buy a high-end piece for the wardrobe, but have talked yourself out of it? Spending '000's of dollars on a single piece of clothing can feel uncomfortable and embarrassing. But before you abandon your shopping cart, have a think about how many…
Own Your Style
April 6, 2018

#WomenWeLove: Gaby Howard

Gaby's Style Profile Founder & CEO of Flaunter Flaunter makes it easy for brands to reach new audiences by connecting their content with the best storytellers. They help brands distribute and track their PR and marketing content and provide a centralised library for journalists to access free content on demand. Website:…
Style & Fashion
March 28, 2018

Easter Weekend Style

Written by Nadia Whether you’ve been bulk-buying bunny costumes for the kids or you’re getting psyched for a girls’ weekend away, preparations for the Easter long weekend will probably involve some time looking blankly into your wardrobe. Two extra days out of your workwear offers a fabulous opportunity to experiment…
Own Your Style
March 22, 2018

#WomenWeLove: Michelle Obama

Written by Nadia Michelle's Style Profile The 44th President of the United States is currently in Australia for an exclusive event covering trade, economic policy and innovation - the Shop You team will be joining him for dinner tomorrow night. In celebration of his visit we've taken the opportunity to profile…
March 21, 2018

Apps to Help You Own 2018

"Shop You is perhaps the most personalised experience any app out there can provide. Once downloaded, Shop You will ask you to sign up then immediately hooks you up to their fashion bot. By firstly selecting images of your favourite styles, the app asks you to select your favourite brands…
Style & Fashion
March 15, 2018

How to Build a Capsule Wardrobe

Written by NadiaMarie Kondo’s The Life-Changing Manga of Tidying Up has inspired millions of women to reduce the contents of their overflowing bedroom drawers into a minimal selection of immaculately rolled up tops and pants. Susie Faux preceded Kondo by a few decades when she first introduced the ‘capsule wardrobe’,…
Style & Fashion
March 8, 2018

For You, Justine

As a gift for you for International Women's Day, Our head stylist has pulled together some looks just for you. If you would like more recommendations based on your style, size and preferences, download Shop You
Own Your Style
March 8, 2018

#WomenWeLove: Melissa Browne

Melissa's Style Profile Founder of A&TA, The Money Barre and Thinkers.inq Describe what you do. What I do depends on the day and the week! I run businesses, I write, I strategise and I help people (women particularly) create transformational change in their businesses and in their finances. What has been…
Saving time while shopping
Style & Fashion
March 8, 2018

The Art of Power Dressing

Written by Nadia noun/power dressing: a fashion style that enables women to establish their authority in a professional and political environment traditionally dominated by men. From the pussy bows and perms of the 1980 film 9 to 5 to the power suits and, well, perms of 1988’s Working Girl, Hollywood’s depiction of…
March 2, 2018

80% of Women Don’t like Shopping

"80% of women don't like shopping, a recent study by fashion-tech entrepreneurs Kelly Slessor and Emma Sharley has revealed. Although 60% of traffic to a retailers’ site comes from mobile, the percentage of women buying from their mobile was below expectations."